Apple takes $0.5 billion in iPhone 4 pre-orders in 24 hours

You do have to marvel at the Apple machine.

They reported to the market yesterday that they have taken 600,000 pre-orders for the iPhone 4.

Now, assuming that Apple will net at least 500 pounds per device (or roughly 740 dollars), that equates to 600,000 x 740 = $444,000,000.

Shit.

Almost half a billion dollars. In a SINGLE day!

If you go further and assume that 30% of people ordered the 32GB version, then the figure gets to $470m. Simply ridiculously impressive. So whilst Nokia is having a pretty bad quarter, Apple is, one imagines, having a pretty good time of it.

Very, very impressive, Apple.

(My Original Blog Post: http://www.mobileindustryreview.com/2010/06/apple-takes-half-a-billion-in-iphone-4-pre-orders.html)

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